There’s no doubt about the need for fresh, engaging and relevant content today, and it not just to benefit the performance of a website, it can be sued to attract customers, build relationships and improve sales. In short, content marketing is a marketing technique which involves creating and distributing relevant…

A pay per click campaign is not always about fast results, quick sales, and ultimately a 100% guaranteed return on investment; it has to be thought through. If you’re new to pay per click, then you should always try and test your campaign. It is important to take a good…

To kick off our first post we’re going to be looking at Marketing before the internet was introduced. It was a completely different way of marketing, yet it did still exist though it is not quite like marketing as we know it today. People during the 1400s recognised the benefit…

Here at DDM we focus on all things related to Marketing. We look at the changes in the marketing industry as well as the latest methods and techniques. Marketing is always changing and we aim to keep you up to date with valuable information and pointers for your own marketing…