It is always a good idea to try and get feedback about not only your products and services but your business as a whole in terms of customer service, pricing etc. Another item you should try and get feedback on is your website. It may be that your website is used as a portfolio or possibly that it is ecommerce and you are selling products directly from it. Either way, asking... Read More
Web Marketing
Web Marketing
Web Marketing
Web Marketing
Web Marketing
Halting your online marketing
If you have recently started doing online marketing for your business then I would urge you to seriously consider before stopping it. Many companies start online marketing and then very quickly stop it or cut it down as they have not seen instant effects. Some forms of online marketing are pretty instant such as Google Adwords or Facebook marketing but others need to be built... Read More
Give your marketing time
Some marketing avenues produce very quick results and it doesn’t take long to see if it has worked for example, email marketing. You may send out an email flyer one day and within a few days you will be able to see how many people have opened it, clicked through and then purchased something off your site. This will allow you to establish a cost per acquisition and see if it... Read More
Should I have a blog?
Many companies are told by their marketing company that they should have a blog on their website. Blogs are often used for a number or purposes, some of which are for the visitor and some which are more useful for SEO (search engine optimisation). With a blog you can add unlimited content to your site that doesn’t clutter up the main navigation, you may want to write about... Read More
Adding content to your site to improve your conversion rate
If you find that you are getting a lot of visitors to your site but they are not buying or contacting you, then you need to look at improving your conversion rate. There will always be a number of people that come to your site and leave for no apparent reason. This may be because they are looking for something that you do not offer or simply because they just wanted a phone... Read More