Not all companies have a blog but there are many reasons to do so. Yu can chose to have a standalone blog site or possibly a page on your website. Some people may question why a blog is needed and often don’t add one to their site as they do…
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What should your business be tweeting about?
Twitter can be a powerful tool for your business when it comes to online marketing. It allows you to interact with millions of people at the click of a button, located all over the world.. and its free to use! The question is, what should you be tweeting about to…
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Sending out surveys and customer feedback emails
Many businesses want to receive feedback from their customers to allow them to improve. It may be that they want to know how well their website is working or if they could offer you any other features that would make the ordering process easier. They may also be interested in…
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Gaining feedback from customers to use in marketing
It is always a good idea to try and get feedback about not only your products and services but your business as a whole in terms of customer service, pricing etc. Another item you should try and get feedback on is your website. It may be that your website is…
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Halting your online marketing
If you have recently started doing online marketing for your business then I would urge you to seriously consider before stopping it. Many companies start online marketing and then very quickly stop it or cut it down as they have not seen instant effects. Some forms of online marketing are…
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Social media marketing for local business
It still surprises me how many businesses are missing out on a potentially huge amount of business by ignoring the social media sites. Many local independent businesses could be saving money on other marketing avenues that do not offer a great return on investment. Some business owners steer clear of…
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Subject line on marketing emails
Email marketing can work very well for some businesses but there is a way in which they often tend to work and a way in which they often fail. Emailing to your own existing database is often likely to get you more response than emailing through to a bought in…
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Give your marketing time
Some marketing avenues produce very quick results and it doesn’t take long to see if it has worked for example, email marketing. You may send out an email flyer one day and within a few days you will be able to see how many people have opened it, clicked through…