If you have a website then you should think carefully about how and where you advertise. It is important not to keep chucking money after money on marketing avenues that simply do not work for you. If you are looking for quick results or are a relatively small company struggling…
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Advertising your business using Google Adwords
Google Adwords is a form of online advertising. IT is also known as Pay per Click and it allows you to create adverts to promote your business on sites such as Google search engine results as well as their partner sites. These adverts can be designed to get people to…
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What are the first stages of web design?
When you are ready to take the plunge and want to have a website create for your business, you need to think carefully about what exactly you want your website to be able to do. Some people simply want a website where they can talk about products or services they…
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Discovering bugs on your website and how to fix them
If you are a web developer then you will be familiar with the term bugs in a website. Bugs are parts of the website that are not working correctly, and this can happen for a number of reasons. Often bugs may just be a simple bit of code that has…
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Should networking be part of your marketing plan as a small business?
As a small business owner it can be hard to know what areas of marketing you should invest your budget in to get a good return on your investment. Networking is something that is often forgotten or dismissed far too easily. Networking meetings can often be quite informal met ups,…
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Quick ways to get your search terms to the top of Google
Google is the search engine giant and many businesses aim to get their website listed in the top three positions on Googles search engine results pages, for their top keywords / phrases. If you are not going to be doing paid for ads then you will need to rely on…
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Learning how to use pay per click marketing?
Pay Per Click or PPC is a great form of marketing which can have very successful and quick results for businesses. It is a common and popular form of online marketing. Some businesses try to dabble in pay per click and experiment with it but this can be costly and…
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How many pages does your website need?
If you are in the process of creating or thinking about creating a website for your business then you will need to consider how many pages you are likely to need on it. There are websites out there with only one page and websites with over 10,000 pages – and…