Startups or new businesses need well-designed websites if they are to succeed. After all, well-developed sites cater to the needs of your customers. Besides getting the overall user interface right, here are crucial website design tips for startups to consider: Simplicity A new company website should be designed with simplicity in mind. A simple design ensures that users can... Read More
Web Marketing
Web Marketing
Web Marketing
Web Marketing
Web Marketing
A Brand Conscious Website
Branding plays a massive role in all areas of marketing and promotion, whether that be internet marketing, print marketing, or TV marketing. Keeping the brand consistency throughout everything that offers exposure to your business is the ultimate aim, as it will cause greater impact, but this isn’t always achievable. Achieving a brand conscious website, does, of course,... Read More
The Importance Of Logo Design
A logo is a companies unique identity. It gives the potential customer a first impression of what your business would be like in terms of service and quality. Yes it is kind of a vanity metric but you need to bale to check the box in order to be competitive. Logo design is something that you shouldn’t skimp on, after all it is difficult to place a tangible figure on... Read More
Emails – The Balance between Great Design and Effective Content
There are many situations today where designers and writers must come together and this is often the case in email marketing. When a campaign is created there are many different routes to take. One company may focus solely on design and grabbing the reader’s attention, but when they have that attention, if there is no quality content the email may be dismissed or... Read More
Adjusting your PPC Campaign or Upping your Budget?
There are many different platforms out there that allow businesses to advertise their products, such as on search engines, but if you’re going through a bit of a dry spell where PPC visitors are not very often becoming customers, then you may want to adjust your campaign slightly or up your budget for more chance of clicks and a greater chance of sales. Firstly you need to... Read More