When deciding who to use for your marketing you have a few options: Internal staff – You may want to try and keep costs low by getting internal staff to do your online marketing or by doing it yourself. This will only work if the person responsible for it has a good knowledge and has the time to carry out the tasks needed. If not, this can be detrimental and if done... Read More
Spending too little on your SEO
If you have a website you may well have heard your online marketing company mention SEO. SEO stands for search engine optimisation and is the process of affecting the visibility of a website on the major search engines such as Google, Yahoo and Bing. When it comes to SEO it is not a quick fix, it is something that needs to be worked on month by month to keep improving and even... Read More
Finding a good ranking software
When it comes to marketing it is vital to be able to track how successful it is. You will want to be able to check improvements regularly with as little fuss as possible and the most importantly that they are accurate. Finding good ranking software can be hard so you may need to take out a number of free trials and do some comprehensive research to find the right company.... Read More
SEO – Not a one hit wonder
People and businesses often find SEO (Search Engine Optimisation) confusing. It is a large part f online marketing and often the work it involves cannot easily be seen by looking at the front end of a website. This is one of the main reasons business owners get dubious about employing a marketing company to carry out SEO work. SEO is nothing something that can be done... Read More
The 4 Greatest Digital Marketing Services
Since we live in the digital age, many of us own computers and small devices such as smartphones and tablets which open the world of the internet in one simple touch of the screen. There is an absolute ease in accessing social networks, online media and virtually any web page that can be accessed. This has become an integral part of our daily life and that is the exact reason... Read More