DDM Marketing


Constructive website marketing and website development information

Marketing before the Internet


To kick off our first post we’re going to be looking at Marketing before the internet was introduced. It was a completely different way of marketing, yet it did still exist though it is not quite like marketing as we know it today.

People during the 1400s recognised the benefit that advertising brings, and that was the era when the first print advertisements were created. Then the 1700s and 1800s saw the introduction of magazines and newspapers, and that’s really where the heart of advertising and marketing was.

Today it’s more about web marketing and there are fewer magazines on our shelves now and many have opted to be completely digital. There’s no doubt that marketing as we know it today exploded when computer technology was introduced in the 1940’s and since then it’s actually become an integral part of every successful business.