DDM Marketing

Social media is used by over 40 million people in the UK alone, making it a great way to target new and existing customers.  If your business is running an event that you would like to the public to know about then you may use social media as part of your advertising campaign. To do this you first need to have active social media accounts on sites such as Facebook and Twitter. Business accounts on Facebook need to be linked to a personal account which basically gives that person admin rights to the page.  

Facebook allows you to create events within your business page and these events can then be easily added to people’s calendars or have links to sites where tickets can be purchased etc. The event may be an open day or it may be a sale that is happening on your website. Using events will allow people to easily see what you have on and express their interest. They can also share them with their followers on social media sites to reach other people that may not be following you.

If you are trying to share the event on to another group page then you will probably need to post it under your individual account by sharing the event on the wall of other groups. You need check with the admin of the page before doing this as some groups will state that you cannot post business related ads on that group.