When it comes to marketing, mobile app advertising is a great avenue to explore.
The majority of mobile phone owners have smart phones allowing them to download and update apps to their device. This might be gaming apps, social media apps or useful tool apps. Many apps are free, and the developers make a profit by including adverts within their app.
If you are considering advertising your website in this way then you will need to devlope a short vide or graphic that can be used on mobile apps.
The biggest issue is that you must make sure you are associating yourself with reliable applications. If you are advertising on a very poor-quality gaming apps, people may wrongly associate your business with this poor quality too. You may find that people do not even click on your advert because they are fed up with the app in general and end up deleting it.
It’s also important that your advert is not too intrusive. When ads pop up too frequently or are hard to exit, people sometimes end up removing the app.
Why not try some A B testing where you display two different adverts and see which ones performs best.