There is a huge number of us who use social media sites such as Facebook as part of our daily lives, but should you be using it in your business? When Facebook first hit our screens, many businesses were sceptical about using it. The fact that it is often so open and easy to spread messages and opinions put many business owners off and many thought that it would be... Read More
Why is consistency important in a business?
When running a business it is important to be consistent. You should try and be consistent on all levels in order to build up and maintain a quality brand. For example, if you run a hotel then you need to make sure that your rooms are cleaned to a consistently good standard, the food is cooked and presented consistently well and that the members of staff you employ and... Read More
What should your business be tweeting about?
Twitter can be a powerful tool for your business when it comes to online marketing. It allows you to interact with millions of people at the click of a button, located all over the world.. and its free to use! The question is, what should you be tweeting about to get the most out of your social media marketing and how often? Why not create a basic advert to put on to your... Read More
Social media marketing for local business
It still surprises me how many businesses are missing out on a potentially huge amount of business by ignoring the social media sites. Many local independent businesses could be saving money on other marketing avenues that do not offer a great return on investment. Some business owners steer clear of social media often for fear of the unknown, especially if they do not use... Read More
Analysing your social media traffic
Many business use social media as a way of marketing their business or company. This can work great for many businesses especially if you have the time to do it as often as is needed and reply to comments and messages promptly. Following a recent survey it was interesting to see how many companies reply solely on social media as their marketing avenue but not many of them know... Read More